Beauty Works Strengthens Website Security with CartShark
1+ Million
Page views protected each month.
158 Third Parties
Monitored each month.
100+ Million
Hosts scanned.
The Challenge
As one of the UK’s leading beauty brands, Beauty Works operates in a highly competitive and fast-paced industry where online security is an ever-growing concern. The company manages both a commercial website and a trade platform, each attracting significant volumes of traffic, especially during high-profile product launches and influencer collaborations.
With traffic spikes often coinciding with new launches, Beauty Works noticed a rise in malicious activity and attack attempts. The brand was already conscious of the increasing risk of cyber threats within the beauty sector, a topic widely discussed across the industry, and wanted to take a proactive approach to security.
Recognising that a breach was a matter of ‘when’ rather than ‘if’, Beauty Works needed a solution that could deliver continuous monitoring, early detection of potential threats and reassurance that their online platforms were fully protected.
The Solution
Beauty Works partnered with RapidSpike to implement CartShark, combining both Synthetic User Journey Monitoring and Real User Monitoring to provide defence in depth across their digital platforms.
With Synthetic Monitoring, Beauty Works simulates real customer journeys to identify potential performance and security issues before they impact real users.
Real User Monitoring complements this by capturing genuine visitor behaviour and system performance in real time, allowing the team to react quickly to issues as they arise. This dual approach ensures Beauty Works maintains visibility and control over every aspect of their online presence.
The RapidSpike CartShark platform provides detailed oversight, pulling data from multiple sources into one central, reliable view. With over 158 third parties in their safelist and 1.61 million hosts scanned each month, Beauty Works can track dependencies and mitigate risks associated with the complex web of integrations that power modern eCommerce sites.
During recent Azure outages, RapidSpike provided valuable reassurance and transparency, giving the team full visibility of global and local performance impacts. The advanced alerting system ensures that any unusual activity, such as malicious traffic spikes or emerging threats, is immediately flagged, enabling the team to take swift, proactive action.
As a PCI DSS 4.0 compliance solution, RapidSpike also supports Beauty Works in maintaining best practice standards for data protection and payment security.
Key Results
Since implementing RapidSpike CartShark, Beauty Works has:
- Detected genuine website issues early through proactive Synthetic Monitoring
- Maintained full visibility across their complex infrastructure, including third-party dependencies
- Reduced risk exposure by receiving real-time alerts about suspicious or malicious activity
- Built confidence and reassurance during both normal operations and wider service disruptions
- Implemented a proactive security posture, ensuring processes are in place to handle evolving threats
The result is a robust, layered defence that protects Beauty Works’ brand reputation and customer trust, even during periods of high demand and heightened risk.
“CartShark plays a key role in keeping our websites secure. It’s more than monitoring, it’s an early warning system that protects our customers and gives our team the confidence to focus on growth, knowing RapidSpike is always watching in the background.”
