Live performance data via
Real User Monitoring
Track real user experience – traffic volume and page load speed – by country, browser & device.
LIVE PERFORMANCE DATA
Use Real User Monitoring (RUM) to
identify performance issues in real time
Your RUM tracker records live data from real users – RapidSpike then collects that data and produces a suite of graphs and tables where you can analyse vital traffic metrics to determine performance.
Setup takes seconds
Add this snippet to your website or app header and you will begin receiving data within minutes. Our RUM script is lightweight and served over a secure connection.
Understand your traffic
RUM provides a detailed performance view of your visitor traffic metrics. See how user download times are broken down into NETWORK, SERVER and BROWSER load times.
Core Visitor Metrics
View page load speed and views by country, browser and device.
Each section of the RUM data is recorded across a number of core metrics: visitor country, browser and device used. You can then use this information to inform your development team.
Detailed Data Analysis
Break down page load into Network, Server and Browser.
Real User Monitors track page load across these different metrics to enable you to analyse exactly where any latency and performance issues are occurring.
Specific Results Per Page
In-depth analysis of each page of your site.
RapidSpike RUM records data for every page receiving traffic, allowing you to view each separately for more detailed analysis.
Use tracking stats to inform your marketing.
Utilise user demographics mixed with performance data to optimise your site’s potential regardless of location or technology.
Measure your Conversions
Enhance your RUM tracking with custom conversion funnels: measure lost revenue and user dropoff.
Configure an average order value and average customer page views, and then create any number of funnels using pages monitored by your RUM tracker. RapidSpike will generate funnel graphs and conversion metrics based on your website performance.
Configure custom alerting rules to
receive alerts when traffic slows
Add your RUM script to individual pages or to an entire site via a template header. The tracker can be used to detect dynamic pages – such as your Order Complete page, giving you live data on every successful order.
Alert when your traffic goes over a certain amount.
Trigger notifications when your load times slow down.
Measure metrics against the same day & time the previous week.
Set fixed values or measure against a percentage increase over time.
Answering Vital Performance Questions
RapidSpike Real User Monitoring can help you answer a lot of important questions about how the site performs for real customers on a daily – even hourly – basis.
The metrics we record will help your dev team improve the site, marketing team understand their demographics better and management to ensure best cost effectiveness when running and maintaining your infrastructure.
HOW DOES SPEED VARY BY COUNTRY?
If your business operates in, or is expanding into an international market, it’s important to ensure that your website performs well for customers regardless of location.
If your site performance is poor in a particular country you might consider improving your infrastructure: by hosting a local mirror of the site or simply changing the location of your servers.
DOES THE SITE PERFORM EQUALLY ACROSS DEVICES?
Most modern sites are designed mobile-first to ensure full compatibility with smaller screen sizes and restrictive processing power. RUM helps you understand your customers mobile load times and you can then make a judgement on whether this falls within an acceptable range.
As a benchmark, surveys have shown 40% of online shoppers will wait just 3 seconds for a site to load.
HOW DOES A USER’S BROWSER AFFECT THE PAGE LOAD?
Browser performance can vary a lot – and these issues are compounded when users have devices with low processing power.
RUM will tell you what browsers are being used and – more importantly – you can then determine the performance of each by looking at the breakdown of the request into Network, Server and Browser load time.
More Questions Answered
The data above is just the tip of the RUM iceberg. Performance metrics discovered by Real User Monitoring can help you with a wide range of queries:
- What are the most popular pages on your website? How do they perform?
Learn which pages receive the highest traffic and which need optimisation – for both desktop and mobile traffic.
- Does the app/site experience high traffic volume from particular devices/browsers that are not currently fully supported/tested?
Focus your development on solving problems where customers experience poor performance due to their browser or device.
- How did your latest deployment/update affect load speed?
Learn about your on-going performance by monitoring deployments for spikes and dips in customer load times.
- Does site performance vary during certain hours of the day/days of the week?
You might expect site traffic to vary throughout the day, but how are your servers coping?
- How did the app cope with a recent high traffic event?
High-traffic events give the best sort of RUM data: lots of visitors mean that you have a strong average traffic score to benchmark your infrastructure.
… and much more.